50th Anniversary 50 day challenge

Main content
50th Anniversary 50 day challenge

In 2017, Heart Research UK will celebrate 50 years of helping hearts across the UK. We have a raft of events, challenges, fundraisers and activities happening throughout the year and to kick off the year we’re looking for willing people to give up or take up something for 50 days.

We understand that 50 days is a long time to go without something that you enjoy, but that's why we are doing it - after all, it wouldn't be a challenge if it was easy. This challenge can also be an opportunity to take up another activity to fill your time or focus the mind -- here are some ideas of things you can give up or take up: 

  • Give up alcohol and take up evening or early morning yoga
  • Give up smoking and take up knitting or cross-stitch
  • Give up make-up and take up walking all or part of the way to work / school (with all of that extra time you’ll have in the morning!) 
  • Give up take-away food and take up preparing all of your meals at home
  • Give up social media and take up 15 minutes of daily meditation
  • Give up refined sugar and take up almost anything -- this is a tough one but we bet you’ll feel amazing for it after 50 days! 

Your 50 day challenge is up to you -- the idea is to find something you feel like you can’t go without or a habit you want to kick and replace it with an activity you’d like to try explore further with the extra time or energy you’ll gain from going without your guilty pleasure. Creativity and personal experience is very much encouraged. We ask that in support of our work you raise money throughout your #50DayChallenge

Heart Research UK has paid for £22.6million of medical research into the prevention, treatment and cure of heart disease across the country. Your support will help us carry on this work through 2017 and beyond. 

January is always a great time to kick off a new year resolution, but this challenge can be taken up anytime in 2017. Fill in the form below to sign up and we’ll be in touch with a support plan to get you ready to start your very own #50DayChallenge  


We'll use your details to fulfil your request and your information will be added to our database. Please tick the relevant box below to say how you would prefer to be contacted (you can tick more than one box).

We promise to always keep your details safe. Occasionally, we would like to send you information about what we do but don’t worry, we won’t be bombarding you. You will be pleased to know that we will never sell or swap your details to any organisation. We follow the code of fundraising practice and are members of the Fundraising Regulator. You are in control and if you later decide you no longer want to hear from us, you can update your records anytime by visiting www.heartresearch.org.uk/preference emailing info@heartresearch.org.uk or calling 0113 234 7474.