The Problem:

In Plymouth cardiovascular disease rates are notably higher than the national average, particularly in socioeconomically disadvantaged areas. Adults in deprived areas are 30% more likely to suffer from heart disease compared to those in more affluent areas. Low-income households in Plymouth often have limited access to healthy food options, recreational facilities, and healthcare services, all of which are crucial for maintaining heart health. A Pilot project conducted by Plymouth Sports Charity as well as community health surveys and focus group discussions all highlighted the need for ongoing support in adopting and maintaining heart-healthy lifestyles in under-resource communities, and thus this healthy heart project.

The Project:

Plymouth HeartStrong project is tailored to improve cardiovascular health for 50 adults aged 40-65 years from low-income backgrounds in Plymouth over 40 weeks. The project will directly address heart health by implementing structured exercise sessions, nutrition workshops and regular health screenings. Participants will engage in weekly group activities such as walking clubs, aerobics and strength training, which are proven to improve cardiovascular health. Educational sessions will focus on heart-healthy diets, demonstrations and stress management techniques. Participants will also have access to individual consultations and peer support groups.

The Benefits:

The project aims to improve cardiovascular risk factors by encouraging healthier lifestyle choices and promoting behaviour change. Plymouth HeartStrong will measure the impact of their project on reducing the risk of heart diseases by monitoring participants’ blood pressure, weight and waist circumference. The project will be delivered by health and fitness professionals with experience working with individuals with chronic health conditions including cardiovascular disease.